Many veterinarians scoff at the idea of investing in good vet website design. After all, good vet website design is expensive, even for those with the largest veterinarian marketing budgets. What is at stake here is less an issue about cost as much as it is about competition. After all, many veterinarian websites have invested in good vet website design. Veterinarians who are hold outs should do the same, or risk losing market share.
For one, those with good vet website design are easier to find. People use veterinary clinic websites to find a vet, among other things. Good design allows them to find the address and contact information, and then research what they want to know about the vets.
Another reason to invest in good vet website design is to show that the practice is serious. Customers who find companies that do not have websites generally assume they are not real businesses, or else do not care about their reputation. Veterinarians risk falling into the same trap. Unless these vet websites invest in good vet website design, they risk being left by the wayside, and having competitors pass them by.