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This concept allows marketers to not be so focused on developing demand for their product or service. They think that consumers are already keen on their product or service which is why their first priority is to provide it swiftly and at a reasonable cost.
Companies that offer products or services that are in high demand and can be bought easily and without much effort might find the production method a feasible choice.
3. Marketing concept and marketing advertising
Marketing concepts for advertising can be employed to boost awareness for an item or service. The concept of marketing could be used to generate interest for a brand new item as well as to enhance sales of an existing product. Advertising concept marketing entails the making of advertisements, commercials, and printed ads as well online advertising.
For certain products, like those containing medical ointments not well known, advertising is usually used to increase consciousness about the product and its advantages. Advertising can be used to enhance sales even if the product has been in use for a while.
Advertising is often used by companies like commercial contractors to increase public awareness about their services. Advertising may also be employed to distinguish one provider from the other or to emphasize the advantages of choosing the services of a specific company.
Advertising is just one of the many types of marketing concepts.
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