In the past, businesses relied heavily upon such traditional marketing strategies as print advertisements and word of mouth buzz to capture and retain consumers. Today, however, the internet generally and social media specifically have radically altered the nature of marketing, so that these traditional marketing strategies cannot capture today’s technologically advanced consumer, who likely uses the internet and social media very frequently. (After all, somebody has to contribute to the more than one billion Google searches that are made each day, just as somebody else has to contribute to the more than 250 million tweets and 800 million Facebook status updates that are made every day!) Consequently, many companies are developing marketing strategies which will capture and retain these technologically advanced customers, including SEO reseller programs and SEO reseller packages.
In brief, companies purchase these SEO reseller programs and Seo reseller plans from third party companies, who optimize their clients’ websites so that they appear more frequently on Google searches and other search engines. After a team of marketing researchers and computer programmers discover which keywords are most likely to direct internet users to the companies’ websites, these SEO resellers hire writers who write short articles and blog entries for these Seo reseller programs. These short articles and blog entries are packed with the selected keywords, so that when these articles are posted on the companies’ websites, they increase traffic to that website. Because the content on the internet changes so frequently (and because “cookies” that Google adds to users’ computers expire after thirty days), SEO reseller plans generate new content on a weekly basis.
SEO reseller programs are a relatively new phenomenon. Initially, many companies performed these duties themselves. More recently, however, data suggests that these companies have outsourced these duties to third party companies who sell Seo reseller programs. They have decided to outsource SEO reseller programs to save money, time, and resources. Only fifty five percent of companies develop SEO plans in house (down from sixty two percent of companies in 2010).